Internal links are your cheapest ranking lever. Modern linking is about intent paths, not footer spam.
Principles
- Link from context near relevant entities.
- Use descriptive anchors that mirror user intent.
- Prioritize cluster hubs and decay-recovering pages.
Do It with Zyro
In Optimization Hub, sort by Value Opportunity /mo and add links from high-authority pages. Validate click engagement via Insights Overlay and track rank lift in Action Plan impact charts.
FAQs
- How many links?
- 3–6 contextual links per article is a solid baseline—quality over quantity.
- Footer/sitewide?
- Use sparingly. Context links carry stronger relevance.
Next: Add links from high-authority pages to “Highest Potential” targets.
Last updated 2025-11-01
FAQs
What is A Modern Guide to Internal Linking for Better Rankings and UX?
Upgrade internal linking: intent-based anchors, cluster hubs, and data-led prioritization via Zyro’s Optimization Hub and Insights.
How do I get started?
Start with the quick wins outlined here, then use Zyro to generate briefs, publish content, and A/B test changes. When you're ready, pick a plan or talk to us.