Great landing pages are simple, fast, and aligned to a single intent.

Must-Haves

  • Clear headline + subhead value prop;
  • Trust signals above the fold;
  • Singular CTA repeated;
  • Proof (screens, testimonials, stats);
  • Fast CWV and minimal distractions.

Optimize with Zyro

Use Insights Overlay for click/scroll, run Action Plans for copy tests, and confirm uplift in Goal Value.

FAQs

Single or multiple CTAs?
One primary CTA repeated; secondary actions de-emphasized.
Trust signals?
Logos, reviews, guarantees placed near key actions.

Next: Heatmap the page and run a copy test via Action Plan.

Last updated 2025-11-01

FAQs

What is The Anatomy of a High-Converting Landing Page?

Build landing pages that convert: clear value, trust, single CTA—optimized and measured in Zyro.

How do I get started?

Start with the quick wins outlined here, then use Zyro to generate briefs, publish content, and A/B test changes. When you're ready, pick a plan or talk to us.

Next steps