Customers and Signals

See who is ready to buy, and tell your other tools

Zyro sorts your shoppers into groups. See who is ready to buy, and who is slipping away. Zyro can tell your email and ad tools.

  • Every plan, Free too
  • Ad tools get events only with consent
  • Bot events held back

Free plan. No card. Billed through Shopify. Uninstall and billing stops.

Customers
Zyro's Customers screen on a demo store: the Ready to buy group goes to Klaviyo, which is live with 521 sent this week, including Ready to buy, 18 in 7 days.

The real Zyro app, shown on a demo store.

Customers Every plan

Know your shoppers

  • Groups: ready to buy, slipping away, and waiting for a restock.
  • Your repeat rate, once you have 20 customers.
  • What each customer is worth to you.
  • One shopper's visits and the products they looked at.

You can also erase one shopper's data from their page.

Signals Every plan

Send shopper moments to the tools you use

A shopper moment is something a shopper does that your other tools can act on. Zyro can send:

  • Full cart left behind.
  • Checkout started.
  • Ready to buy.
  • Slipping away.
  • Signed up through a pop-up.

On Shopify, "card declined" shows as "Coming soon" until Zyro's checkout tracking has data for your store.

No fake sales in your ad accounts

Zyro sends its own named events. It never sends standard Purchase or Add to cart events. It checks a shopper's consent before it sends their events to ad tools.

Signals are set up in the Shopify app or the web app.

Clean signals Every plan

Your ads should learn from people, not bots

Before a browse event goes to your ad tools, Zyro checks the visitor. It holds back the ones that look like bots. Purchases always go.

How Clean signals works
  • Real orders always go. Purchases, one-time codes and back-in-stock notes are never held. A switch turns the check off.
  • Consent. A shopper who said no to marketing gets nothing at any tool. Zyro's own events in your store's ad pixels wait for a marketing yes too.
  • What each tool gets. Sent, held back and failed, with the reason. Watchdog tells you when a tool stops getting events.

The limit: no rule catches every bot. A bot that looks human gets through. AI shopping agents in a normal browser look like people, so Zyro does not claim to catch them. Shares show from 20 sends. Phone numbers are never used as match keys, and none are sent to your tools.

Signals
Zyro's Clean signals card on a demo store: the switch that holds back bot events, what Klaviyo got, what was held back and why, its match keys, and the Meta match quality block.

Only if it applies to you

The tools Zyro sends to, Shopify Flow, Meta audiences, Google Analytics, funnels and goals.
  • The 20 tools. Klaviyo, Omnisend, Postscript, Mailchimp, Attentive, Customer.io, Braze, Brevo, Drip, ActiveCampaign, Iterable, Segment and Sendlane. Meta, TikTok, Pinterest, Snapchat, Reddit and ChatGPT Ads (Beta). Zapier or Make. Connect a tool
  • Shopify Flow. Zyro's events can start your Flow workflows, and Flow can tell Zyro what to do. Three Zyro templates are in Flow's library. Search Zyro in Flow's templates to add one. Starter and up Set up Flow
  • Ready-made Meta audiences. Zyro makes "Ready to buy" and "Slipping away" audiences in your Meta ad account, and updates them every night. It needs Meta connected.
  • Sales sent to Google Analytics. Every 10 minutes, Zyro's own computers send your sales and pop-up sign-ups to Google Analytics 4. If consent is missing, they wait.
  • Check your Meta ads land on the right page. Every 6 hours, AI checks how well each Meta ad's landing page keeps the ad's promise. It needs Meta connected.
  • Meta match quality. Meta's own match score for each event, checked daily, when your Meta token can read it. How it works
  • Where shoppers drop off. The steps from first visit to purchase, and the biggest drop. This is in the Zyro web app. How funnels work
  • Choose what counts as a win. A purchase, reaching a page, a click, a scroll, or an event on your site. Free has 2 goals per store. Paid plans have 50. How goals work

Questions about Customers and Signals

Does Zyro send Purchase events to Meta?

No. Zyro sends its own named events, like "checkout started" or "ready to buy". It never sends standard Purchase or Add to cart events.

Does Zyro check consent?

Yes. Zyro checks a shopper's consent before it sends their events to ad tools. Sales sent to Google Analytics wait if consent is missing.

Does Zyro sync my Klaviyo lists?

No. Zyro sends events to Klaviyo with the shopper's email. It does not sync lists or segments.

Which tools does Zyro work with?

20 tools, including Klaviyo, Meta, Mailchimp, Omnisend, Attentive, Postscript, TikTok, Zapier or Make, and ChatGPT Ads (Beta).

Is it on the Free plan?

Yes. Customers and Signals are on every plan, Free too.

Does it work if I am not on Shopify?

Yes. Customers and Signals work on Shopify and on other websites.

Turn what shoppers do into your next sale

Free plan. No card. Billed through Shopify. Uninstall and billing stops.