A/B testing & offer experiments

Stop guessing which offer actually converts

Zyro A/B tests your popup offers, headlines, discounts and triggers, then auto-pauses the losers and shows each shopper the version most likely to make them buy. In plain English, in dollars.

Start free and test your first offer See plans
Free plan · No credit card · One snippet, 2 minutes
Test finished · exit-intent offer

Version B is your winner. We're 96% sure. The "20% off, today only" pop-up made you $1,240 more this month than the free-shipping version.

Keep this winner 6,184 visitors took part
Sales per visitor
Free shipping20% off
Safety on: losing versions pause themselves
Watching 3 offer tests on your store right now
This is the actual answer Zyro gives. A sentence and a button, not a spreadsheet.
The problem

You launch an offer, and then you're flying blind.

Which headline pulled more sales? Did 10% off beat free shipping? Should the pop-up fire on exit intent or after 30 seconds? Without a real test, every answer is a guess, and a guess that's costing you conversions every single day.

What you can test

Test the things that change what people buy.

Pick what to compare. Zyro splits your traffic, counts the sales from each version, and calls the winner. Up to five variants at once.

Headlines

Test "Get 15% off" against "Still thinking it over?" to find the angle that pulls the most sales from real shoppers.

Body copy

Compare short versus long, urgency versus benefit. Small wording changes can move conversions more than you'd expect.

Button text

Test "Claim discount" versus "Get my code" versus "Unlock offer" to lift the click-through on every pop-up.

Discount amounts

Does 10% off convert better than 15%? Is free shipping stronger than a percentage off? Let the sales decide.

Offer types

Compare discount codes against free gifts against bundle deals to grow both conversion rate and order value.

Urgency mechanics

Test a countdown timer against limited stock against no urgency at all to see what actually drives action.

Trigger timing

Test exit intent against a 30-second delay against scroll depth to catch shoppers at the moment they'll convert.

Intent signals

Compare rage-click, cart-abandon and repeat-view triggers to fire your offer for the shoppers most likely to leave.

Device targeting

Test different offers for mobile and desktop visitors, since they often respond to very different messaging.

The Zyro difference

One offer test, split by where shoppers came from.

Most tools treat all your traffic as one blob. Zyro splits each test by source, so it can find one winner for Instagram and a different winner for Google, then show each person the version most likely to make them buy. Losing variants pause themselves.

Winning offer by source · this test
Instagram reel ads"20% off, today only" · 3.9% CVR
Google search ads"Free shipping over $50" · 2.6% CVR
TikTok paid clicksFree-gift offer paused · underperforming
Same test, three different winners. Zyro routes each shopper to the version that converts their cohort.
How it works

Live in under ten minutes.

No tag-manager wrangling, no analyst, no spreadsheets. Connect, build a few variants, and let Zyro do the maths.

1

Connect your store

Add one snippet, or use the 1-click Shopify or WooCommerce app. About two minutes, no developer needed.

2

Build your variants

Create two to five versions of an offer: different headlines, discounts, layouts or triggers. Zyro splits the traffic for you.

3

Let Zyro call the winner

Bayesian analysis weighs each version by the sales it produced, pauses the losers, and tells you the winner in one sentence.

Works better together

Pair experiments with the rest of Zyro.

Offer testing is one piece of the engine. Combine it with intent detection and source attribution for compounding gains.

Intent triggers

Test which intent signals, like rage clicks, cart views or exit intent, fire offers that actually convert.

Learn more

Offer layouts

Test popup against slide-in against sticky bar to find the format that performs best for your store.

Learn more

Pricing & plans

Start free with no credit card. Move up to Starter, Growth or Scale as your testing volume grows.

See pricing
Questions

Frequently asked questions

How does Zyro decide which version wins?

Zyro uses Bayesian analysis to weigh each version by the sales it actually produced, then tells you the winner in a plain sentence. No spreadsheets or significance tables to read.

Can I test different offers for different traffic sources?

Yes. Zyro splits each test by where shoppers came from, so it can find one winner for Instagram visitors and a different winner for Google, then show each person the version most likely to make them buy.

What happens if a version starts losing me sales?

Zyro auto-pauses losing variants on its own, so a weak version never keeps bleeding conversions while a test runs. Traffic shifts toward the version that performs.

How do I install Zyro to start testing?

Add one snippet to your site, or use the 1-click Shopify or WooCommerce app. It takes about two minutes and the free plan needs no credit card.

Find your winning offer, free.

Launch your first A/B test today. Zyro splits the traffic, pauses the losers, and shows each shopper the version most likely to convert. No credit card.

Start free and test your first offer Compare plans
Free planNo credit cardOne snippet, 2 minutes