On zyro.world, open Visitors in the left menu, then the Funnel paths tab. Open Funnel paths in Zyro →
What the page shows
- The stages. Reached, engaged, added to cart, reached checkout and bought, for the days you pick, with the share of visitors at each step and the biggest drop marked.
- The paths. The routes visitors took from a first page to checkout, and the sales they led to.
- Your range. 7, 30 or 90 days, or your own dates. Export CSV downloads what you see.
Known bots are left out, so the counts are real shoppers.
Why some sales have no path
A path needs Zyro's tracker to follow the visitor from page to page. A sale can arrive from your store without a path when the shopper declined analytics cookies, used another device, or bought before Zyro was installed. Those sales still count on Revenue, matched to the visits Zyro did see.
Use it to decide what to test
- Find the biggest drop. The stage where the most visitors leave is usually the best place to start.
- Open the page behind it. For example the product page most carts start from.
- Test one change there. See Run your first A/B test.
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Still stuck? Email hello@zyro.world with your store address and the date range you're looking at.