Until conversions are valued, SEO impact is unclear. Here's how to connect rankings to revenue.
Setup
- Define micro and macro goals in Conversion Goals (with currency).
- Note which pages each goal belongs to, such as product pages for sales and the contact page for leads.
- Check tracking: complete the goal once yourself, then find it in Zyro under Visitors > Conversions.
Report
Use Zyro's Revenue by channel to see which searches, ads and emails led to each sale. It is free on every plan.
FAQs
- Assigning values?
- Use known averages or proxies; refine as real revenue accrues.
- Multi-touch?
- Use assist views alongside last-touch to avoid under-crediting SEO.
Action: Mirror GA4 events and currency in Zyro Conversion Goals.
Last updated 2026-10-29