AI shoppers

Where to find it

In the Shopify app, the AI assistants card is on Full attribution (for any date range) and on the Profit tab (for its 7, 30 or 90 days). The AI shelf card is on Full attribution and on Watchdog. In the web app, the same AI numbers show on Revenue.

How an order counts as AI

Each order counts once, by the first of these that applies:

1. The sales channel the order came through names an AI assistant.
2. The visit that ended in the order came from an assistant, by its web address or campaign tag.
3. The first visit in the shopper's journey came from one.
4. Zyro's own tracking saw the shopper arrive from an assistant in the 30 days before the order.

Zyro knows ChatGPT, Perplexity, Copilot, Gemini, Claude, Meta AI, Grok, DeepSeek, You.com and Poe by their exact web addresses. The card's "How Zyro counts AI orders" fold shows how many orders each way found.

The money

• Orders and sales always show.
• Profit per order uses your Profit rules: sales less tax, refunds to date, product cost (your cost first), shipping and payment fees. It shows from 5 orders, and only when costs cover 90% of the group's sales or a default cost is set. It is before ads, for the AI rows and for your store average, so the two compare fairly.
• Refunded and New buyers show from 10 orders.
• When AI assistants sent orders yesterday, the Morning Brief has a line with their orders, sales and profit.

What Zyro can't see

Visits from Google AI Overviews and AI Mode look like Google search, so they count as organic search. Shopify says the same about its own reports. An AI visit with no referrer looks direct. Zyro counts the AI orders it can see and never guesses the rest.

The AI shelf

Zyro scores each product out of 100 on what AI shopping tools read: title (10), description (15), photos (15), alt text (10), price (10), barcode or GTIN (10), Shopify category (10), product type (5), named options (5), in stock (5) and search title and description (5). Your store score weighs products by sales (85 points), plus a public refund policy (8) and shipping policy (7). The weights are Zyro's own, not Shopify's.

• Products with fixes are ranked by their own sales in the last 60 days, each with its first fix and a Fix in Shopify button.
• Today shows one card for the top fix by money, for a product with 5 or more orders in 60 days that has a fix to make.
• Watchdog alerts you when a product AI shoppers bought in the last 7 days sells out.
• The AI shelf needs product access, which Zyro asks for in the app. Zyro checks every day, and Check now checks again.

The daily catalog check

Every day, Zyro can ask Shopify's catalog for AI agents whether your best sellers still show, and at what price. It alerts you when a best seller drops off, and warns when agents see a price more than 1% different from your Shopify admin. Zyro keeps only the outcome (found or not, the price agents saw, and when), never the catalog's answer. The daily check is on Growth and Scale. Shopify and the AI tools decide what they show, so Zyro can't promise a product will appear.

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